I help B2B and product-driven companies with positioning, product launches, digital marketing and smarter marketing operations.

Turn complex products into marketing people understand and act on.

Product Marketing · Go-to-Market · Digital Marketing · Marketing Operations & AI

Ways to work together

Project
Defined challenge. Defined outcome.
Sprint
Focused marketing work in a short timeframe.
Fractional
Senior marketing capacity without adding another full-time hire.
Agency Support
Extra senior capacity for agencies and marketing teams.

Why work with me?

  • Strategy + execution
    I don’t stop at recommendations. I can help turn them into actual marketing.
  • Broad marketing perspective
    Product, digital, content, creative, technology and analytics don’t exist in isolation.
  • Senior support without the full-time hire
    Bring in experienced marketing capacity when and where you need it.
  • Comfortable with complexity
    Especially useful when products, teams, systems and markets need connecting.
Danny Krichel - marketing engineer

FAQs

What type of companies do you work with?
I mainly work with B2B, technology and product-driven companies that need experienced marketing support without necessarily adding another full-time role. That can range from growing businesses to established international teams.
Can you work as part of our existing marketing team?
Absolutely. I can work independently or as an extension of your existing marketing, sales or product team. Depending on the project, I can also coordinate with agencies, designers, developers and other external partners.
Do you work remotely?
Yes. Most projects can be handled fully remotely. I am based in the Netherlands and work with companies across Europe and internationally. For projects where it adds value, on-site meetings or working sessions can also be arranged.
Do you work with agencies?
Yes. I can support agencies with additional senior marketing capacity, either directly or behind the scenes. This can include strategy, product marketing, campaign development, content, digital projects or temporary support during busy periods.
Can you support individual projects?
Yes. You do not need an ongoing retainer to work with me. I take on clearly defined projects, focused marketing sprints and longer-term assignments depending on what is needed.
Do you also handle execution?
Yes. That is an important part of how I work. I can help shape the strategy, but I am equally comfortable turning it into actual campaigns, content, digital assets, marketing workflows and measurable execution.
What does a typical engagement cost?
It depends on the scope, complexity and level of involvement. Projects are usually priced as a fixed project, sprint or recurring monthly engagement. After an initial conversation, I can recommend the most practical setup and provide a clear proposal.
Where are you based?
I am based in the Netherlands, close to the German and Belgian borders, and work primarily with clients remotely. This makes it easy to collaborate with teams across the Netherlands, Belgium, Germany and the rest of Europe.

Insights

Thoughts, lessons and practical insights on product marketing, digital growth and smarter ways of working.

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